Borgward Group AG is continuing to strengthen its team of experts in Germany. The company has already announced that it will be the first German automaker to create a Board of Management position for Design. Effective January 1, 2017, this position will be filled by the renowned designer Anders Warming. With immediate effect, David Napoléon Genot (37), who holds an advanced degree in design, will join the international design team in Renningen near the company’s headquarters in Stuttgart. Here at the heart of Borgward design, Genot, a native of Belgium, will serve as the Executive Design Director of Europe. Working together with the development teams, he will play a major role in the process of designing future vehicle generations and families. David Napoléon Genot studied design at Pforzheim University of Applied Sciences and subsequently gathered a rich store of experience in the design studios of Audi, Renault, SEAT, and Hyundai as an Exterior Designer, Senior Automotive Designer, and Creative Manager Design. His work focused on concept and series-produced vehicles such as the Pro-Cee’d 2010, the KIA Sportage 2015, and the KIA “GT” Concept 2011.
He is especially fascinated by the innovative thinking at Borgward and by the associated opportunities to translate the spirit of the company’s visionary and pioneering founder Carl F. W. Borgward into present-day terms. David Napoléon Genot is convinced that this young company with a rich tradition will be successful. “The entire automotive industry is currently being thoroughly transformed,” he says. “That’s why I think this is the ideal point in time to work together with an expert team to reestablish Borgward vehicle design at the cutting edge of the global automotive industry.”
Borgward Group AG is continuing to strengthen its team of experts at its headquarters in Stuttgart, Germany. Borgward has appointed Dr. Tilo Schweers, 53, its Chief Developer for Alternative Drive Systems and Powertrain Electrification. Schweers is an expert automotive engineer with a wealth of experience in this field. His main tasks will include bringing the hybrid and electric models that are planned for the European market to the series-production stage. After studying mechanical engineering (focus: automotive technology) at RWTH Aachen, Schweers worked as a senior engineer at the university’s Institute of Automotive Engineering, where he also earned his doctorate degree. After Schweers joined Daimler in 1996, he chiefly worked on the development of alternative drive systems.
He was born and grew up in the “Borgward city” of Bremen, where he came into contact with the company’s spirit at an early age. “I’ve come full circle,” he says. “When I was a child and teenager in Bremen, I was bitten by the Borgward bug early on, because you still saw many Borgward vehicles in the streets back then! What’s more, I walked past the Borgward Villa every morning on my way to school.”
Florian Herbold, 38, Chief Engineer for Transmission Development and Integration, is a real car guy who learned his profession from the ground up. After completing his training as a car mechanic, Herbold studied mechanical engineering at the Wiesbaden University of Applied Sciences. A native of Kassel, he got his first professional experience as a research engineer at a renowned drive system specialist in Stuttgart. Herbold then switched to a company of the Daimler Group, where he worked in a variety of senior positons on the development and application of hybrid automatic transmissions.
He sums up his reasons for joining Borgward Group AG as follows: “I was literally electrified when I read that Borgward was planning to play a technologically leading role like it did in the 1950s and enter the European market with plug-in hybrids and electric vehicles. With my experience and ideas, I can help to make the brand’s rebirth a success!”
Stuttgart — Borgward Group AG is reinforcing its management team and has become the first German automaker to create a Board of Management position for Design. Effective January 1, 2017, Anders Warming will become the company’s new Board of Management Member for Design. “The creation of a separate Board of Management position for Design underscores design’s importance for Borgward,” said Ulrich Walker, Chairman of the Board of Borgward Group AG, in Stuttgart on Friday. “I’m very delighted that we can fill this position with such an extraordinary and experienced designer as Anders Warming.” (more…)
July milestone alarm: Sixty years ago, Borgward designed a pioneering racecar engine that won the International Cup for F1 Manufacturers
- 5-liter engine with four-valve technology and direct injection
- Specific output rose to more than 100 hp per liter
- Borgward power enabled Cooper to win the International Cup for
F1 Manufacturers in 1959
- Formula 1 driver Stirling Moss enthusiastic about the engine
In the history of Borgward, the abbreviation 4 M 1.5 III RSE refers to a racecar engine that was first produced in 1956. Not only did it unite many pioneering design features, it also helped Cooper win the International Cup for Manufacturers with a racecar that was driven by Stirling Moss and others. The four-cylinder inline engine not only demonstrated Borgward’s farsightedness, but also his innovative spirit. The engine was designed by Karl Ludwig Brandt, who was responsible for all of the racecar engines from the Bremen-based company. (more…)